Posts Tagged ‘carver imperial ranch’
Cattle, Sheep, Grain, and Hay: The Imperial Stock Ranch Story (video)
In partnership with SARE, CUpS filmed the story of Jeanne Carver, and her historic ranch in Shaniko, Oregon.
Value Added Marketing: Connecting with Customers (Video)
In the initial full-length video (Added Value: Direct Marketing for Farmers and Ranchers) on the Imperial Stock Ranch in eastern Oregon, Jeanne Carver described how her and her husband’s ranching business had to come up with a new marketing approach to address declining markets and competition from overseas. Their new approach was to develop and [...]
Added Value: Direct Marketing for Farmers and Ranchers (Video)
The Imperial Stock Ranch, which began in 1871, faced a new and serious challenge to its survival.


